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Bounty Joins Olympic Gold Medalist Allyson Felix To Launch Campaign

April 28, 2016: 12:00 AM EST
Procter & Gamble’s paper towel brand Bounty partnered with Olympic gold medalist and track-and-field athlete Allyson Felix to launch the Quicker Picker Upper campaign. As part of the campaign, Bounty will host the Quicker Picker Upper games in New York City, with participants having the chance to compete virtually against Felix via green screen. Participants can also try to beat the clock and join track-themed activities related to messes and spills. Games in places outside New York City will also be announced closer to summer.
"Olympic Sprinter and Gold Medalist Allyson Felix and Bounty Encourage Americans to Join Team Quicker Picker Upper", Procter & Gamble, April 28, 2016, © Procter & Gamble
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