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London Shoppers Can Get Estee Lauder Purchases Delivered In An Hour

December 1, 2016: 12:00 AM EST
Shoppers in London won’t have to wait long for Estée Lauder products they buy this Christmas. The Estee Lauder Companies is to launch on Facebook’s Messenger service in the UK, enabling it to deliver in an hour within London, according to a report in The Telegraph, and will also open a pop-up shop near its London headquarters on Mortimer Street. The Messenger bot communicates with customers using artificial intelligence, and the customers can choose an instant courier within London. The company is embracing digital and recently established a mentoring program for senior managers to learn about social media from younger employees.
Gurjit Degun, "Estee Lauder launches on Facebook Messenger for 60-minute deliveries", Campaign Live, December 01, 2016, © Haymarket Media Group Ltd.
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